Council has adopted the Redlands Coast Events Strategy 2024-2029 [PDF 2.2MB], which will help define Redlands Coast as an events destination, boost jobs creation and support local businesses.
The five-year plan sets a refreshed agenda for event support and new vision for Redlands Coast’s events to showcase the region’s natural wonders and cultural richness, connect the community, increase the city’s vibrancy, and support sustainable visitor economy growth.
The events strategy builds on the successful implementation of the Redland City Events Strategy and Action Plan 2017–2022, is a key action of the Redlands Coast Destination Management Plan 2023-2028 and supports Our Future Redlands – A Corporate Plan to 2026 and Beyond.
It is informed by stakeholder feedback and industry insights and sets out how events operators, businesses, Council and other agencies can work together to attract and support events that drive visitor economy.
